Business Development and Market Research
Advanced Energy Solar Energy, Inc.
Matt leads the design and execution of the go-to-market strategies for PV inverters in the Americas. He has over 20 years of experience in the international high-tech and renewable energy industries having held leadership positions in strategy, business development, marketing and sales at Advanced Energy, Applied Materials, Applied Films, and Marubeni Corp. He lived and worked in Asia for more than 6 years, of which 2 years were in Hong Kong as head of Sales and Marketing for Applied Films Asia Pacific, and the balance was in Japan where he worked at Marubeni Corp’s headquarters and was country manager for Applied Films Japan. Matt is fluent in Japanese. Matt’s specialties are creating and executing strategies in fast-paced B2B markets and simplifying complex concepts into compelling value propositions. He was responsible for designing and launching the LineUP® service program for semiconductor and solar module factories, the SiteGuard® whole-site services offering for PV system owners and the quarterly Bankability Scorecard for comparing the financial bankability of PV solar inverter companies.
He has a BS in Marketing and a BA in Japanese Language and Literature from Indiana University in Bloomington and an Executive MBA from the University of Michigan.